Using Design Thinking to Simplify Complex Data.

The Design Challenge!

The Background

My Role

Gathering Business Goals

  • Create a single source of truth
  • Merge MediaTek’s data
  • Dashboard specific solution per B.U
  • Optimized workflows
  • Fluctuating supply & demand
  • Operational cost
  • International shipping & taxation
  • Raw material sourcing

Quantitative Research Study

  • Chip production
  • Production time
  • Quality control
  • Materials cost
  • Production cost
  • Shipping cost
  • Operations cost
  • Material forecasting
  • Product sales
  • Customer sales
  • Industry sales
  • Forecasting
  • Benchmarking

Qualitative Research: Gathering Needs

Knowing Our Users

Our Persona, The Data Analyst

User Journey Of A Business Analyst

Step 1

  • Checks daily performance
  • B.U. meetings
  • Meet with leads
  • Check past performance

Step 2

  • Performance
  • Specific areas
  • Past performance
  • Forecasting

Step 3

  • Clean data manually
  • Correct inaccurate records

Step 4

  • Copy/past data to run performance

Step 5

  • Process data in excel create data visualizations

The MediaTek Design Workshop

  • No holistic view of performance of the business
  • Long lead time to generate a report
  • Manually gathering of data
  • Cleaning data manually
  • Human errors in reports

Drawing The Experience Together

Linking User Needs To The Experience

The Workshop Outcome

The design phase…where everything comes together!

Whiteboarding The User Experience

Designing The Wireframes

Designs Using MediaTek's Branding

The Solution